
"Thoroughly analyzing every aspect of your communications
to see what is working, what isn't working and what will have
the most positive impact is a critical first step in the planning
process. A comprehensive plan ensures your communications activities
are on target. "
A communication audit allows us to get a quick and thorough snapshot
of your organization from the inside out.
During an audit, we look at past and current communication programs - both
internally and externally. Our fresh, unbiased focus allows us to
determine whether your current communication programs are working,
and what should be kept, fine-tuned or changed. A communications audit
offers a solid foundation to build a strategic communications plan targeted
to meet your audiences' needs as well as your objectives.
Using the results of the audit, QUAY then works with you to create a strategic
communications plan complete with specific goals and targets for measurement and
evaluation. A communications plan provides you with a critical path that ensures
your communications are on track and producing results.